Videos
Recruiting: Account Group Director
Watch a video on what it's like to be an Account Group Director at IMPAQT
Recruiting: Search Account Manager and Search Specialist
Watch a video on what it's like to be a Search Account Manager at IMPAQT
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Insights
What to Know Before Implementing Competitor Campaigns
By: Zhanna Dubinsky, Digital Strategist
A Guide to Remarketing Part 2: Utilizing Fresh Data to Enhance Your Remarketing Campaigns
By: Vanessa Cooper, Senior Search Account Manager
A Guide to Remarketing Part 1: Remarketing 101
By: Chris Franceschina, Search Account Manager
Running a Successful Paid Search Test
By: Kristy Sorcan, Search Account Manager
7 Ways to Creatively Think About Branded Search
By: Laurel Upton, Search Account Manager
A Look at Google’s New Enhanced Campaigns
By: Akin Tosyali, Senior Strategist
The Affiliate Conundrum: How to Successfully Manage Affiliates in Paid Search
By: Daniel Parmar, Senior Strategist
Remarketing: The Future of Digital Marketing
By: Akin Tosyali, Senior Strategist
By: Zhanna Dubinsky, Digital Strategist
News
Merkle's IMPAQT Named as One of the Top Workplaces in Pittsburgh
IMPAQT, a Merkle company, was named to Pittsburgh Post -Gazette’s second annual Top Workplaces in Pittsburgh for the second year in a row.
IMPAQT's Vanessa Cooper featured in edition of "Meet a Media Planner"
Meet a Media Planner is an ongoing series of Q&As done by Yahoo! Advertising Solutions where you find out what's on the minds of media planners at agencies across the country.
Merkle and IMPAQT Announce Combined Media Practice - IMPAQT Trading
Introducting IMPAQT Trading, a data-driven digital media planning & buying service
"IMPAQT Trading and Motorola Mobility Awarded prestigious Echo Award by the Direct Marketers Association for innovation, data-driven media buying. Read more about the award winning strategy here."
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