IMPAQT named a Leader in Independent US Search Marketing Agencies Report
"In the biggest upset of the study…-IMPAQT-bests six larger competitors…"
PITTSBURGH - (January 31, 2011) – IMPAQT, a Search Engine Marketing firm, announced today that it was cited as a "Leader" in The Forrester Wave™: US Search Marketing Agencies, Q1 2011 published in January 2011 by Forrester Research, Inc. Perfect scores in areas such as branding perspective, analysis and reporting and strength of management team helped IMPAQT achieve this ranking.
The Forrester Wave™ evaluated nine U.S. Search marketing agencies against 60 criteria. IMPAQT received perfect scores in 25 of the 60 criteria. This report focused exclusively on vendors who are US based, provide a blend of SEO and paid search services and serve businesses with more than $1 billion in revenue.
You can access the report at www.impaqt.com
According to the report, "This firm boasts the best current offering we found with an untouchable adaptive bidding platform, dedicated tools for automating SEO, and flexible multichannel reporting." The report also states "particularly impressive are IMPAQT's…proprietary tools for supporting brand advertisers and international SEO programs."
"IMPAQT stands for excellence…we demand it of our people and expect it as a result of our work," says Richard Hagerty, CEO at IMPAQT. "We feel this evaluation reaffirms our belief that the combination of proven integrated processes, advanced proprietary technology, experienced dedicated staff and relentless determination to win the search marketing battles yield the maximum return on our customers' investment in search."
IMPAQT's customized and customer centric approach makes many clients feel like IMPAQT is part of their team, instead of an outside agency. The Forrester report states that "marketers seeking a go-getter agency that takes a partnership-approach to account management will like IMPAQT."
About IMPAQT
IMPAQT is a privately-held Search Marketing agency helping Fortune 1000 marketers gain revenue, branding, awareness and top Internet rankings through Search-based Paid Placement campaigns and Organic Web site optimization as well as social media marketing and data integration.
IMPAQT's customized client consulting, coupled with powerful analytics tools and analysis, has catapulted it to the top tier of Search Marketing agencies worldwide. IMPAQT manages millions of keywords for more than 100 brands and has managed more than 500 campaigns since its launch in 1999. IMPAQT has doubled its annual growth rate over three years, ranking as one of Inc. Magazine's fastest growing companies. Please visit www.IMPAQT.com to learn more.
Media Contact:
Jennifer Balthaser
Marketing Coordinator, IMPAQT
412.733.7100
marketing@impaqt.com
In Our Clients' Words...
"IMPAQT seemed to be subject matter experts in SEO, and we found others to have paid expertise, but not SEO. This holistic approach to Search Marketing seemed to make sense to us and clearly set them apart from the other companies we met with."
" All of the references we spoke with...felt that IMPAQT delivered as promised and exceeded expectations."
"We desired a company that could give us strategy and metrics to fully capitalize on this (Search) space. IMPAQT’s proprietary bid management tool and Exstonet reporting tool...provided us with detailed and flexible reporting needs."