
IMPAQT Press Release
Schooltranscript.com
selects 3W Interactive as their search engine optimization services
provider
3W Interactive to develop Internet visibility campaign for online
academic transcripts distributor
Pittsburgh, PA and Boston, MA January 7, 2002 3W Interactive, a provider of advanced business technology
solutions, announced today that Online Credential Services has selected
its search engine optimization (SEO) services to help Schooltranscript.com
generate business and increase its overall brand recognition on
the Internet. Schooltranscript.com is an online document distribution
hub that enables students, job seekers, registrars, admissions officers,
and corporate recruiters to securely exchange official academic
and professional credentials via the Internet. 3W Interactives
SEO team will develop an online visibility campaign to improve the
position of www.schooltranscript.com
on Internet search engines and directories.
As an Internet-based business, we knew that ranking high in
search engine and directory results was crucial in our efforts to
attract students, job seekers and recruiters using the Internet,
but lacked the expertise to achieve it on our own, said Kyle
Kulzer, Schooltranscript.coms vice president of marketing.
After evaluating several SEO firms, we chose 3W Interactive
based on their level of detail and service offerings. We liked that
theirs was an ongoing process, not a one time shot, and that they
were able to provide us with solid results that show a return on
our investment.
3W-Interactives will first measure the level of Schooltranscript.coms
current search engine visibility with its proprietary measurement
technology. The 3WI SEO team will then analyze the Schooltranscript.com
web site and suggest design and content changes that will optimize
the site for search engine spiders. The team will then provide a
structured process to develop and manage the campaign, including
monthly position updates for the client and its competitors, keyword
and search term monitoring, linking strategies, copywriting, page
development, and search engine and directory submissions.
About 3W Interactive
3W Interactive provides advanced business solutions ranging from
out-of-the-box software installation and modification, to comprehensive
custom applications. Specializing in three practice areas, Knowledge
Management, Custom Application Development, and Search Engine Optimization,
the company has extensive IT/Internet experience that addresses
a full range of client strategic, creative and technological needs.
Some of 3W Interactive clients include General Nutrition Co., GlaxoSmithKline,
Calgon Carbon, Eat' n Park, MetalWorks, Carnegie Museums, Axion
Data Systems and The Southwestern Pennsylvania Commission. For more
information visit www.3w-interactive.com.
About Online Credential Services
Schooltranscript.com is a service of Online Credential Services,
Inc (OCS). OCS is an Application Service Provider that enables any
business to integrate credential verification, publication, and
distribution into their online systems. Schooltranscript.com is
the premier online document distribution hub for students, job seekers,
registrars, admissions officers, and corporate recruiters. Schooltranscript.com
provides a secure platform in which parties can exchange official
academic and professional credentials via the Internet. For more
information visit www.schooltranscript.com.
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