IMPAQT Careers

SEO Account Manager

Position Summary:

The SEO Account Manager is accountable for successfully managing Organic Search campaigns for enterprise level clients; delivering thought leading SEO strategy and consulting. The Account Manager works under the direction of the Account Group Manager, as well as with support staff and other departmental teams.

Responsibilities:

Responsible for driving strategy, planning and execution of SEO consulting for enterprise level clients with complex and sophisticated SEO needs
Be a thought leader in developing innovative and cutting edge SEO strategies and problem solving techniques to maximize client visibility, both on-the-fly and with long-term planning; confident in responding in an on-demand consulting environment
Deliver clear, actionable recommendations with thorough risk/benefit analysis, projecting estimated effects on traffic and return on investment
SEO Campaign Management, ranging from day to day tasks (keyword research, competitive analysis, site audits, content audits, etc.) to defining and implementing strategic components (SEO reviews, user analysis, keyword targeting models)
Achieve client business objectives, helping them understand what is realistic, what obstacles may prevent them from achieving them, and what opportunities exist to expand beyond their goals
Aggressively and continuously monitor the client's competitive landscape
Act as the primary point of contact for the client; responsible for all elements of project planning and workflow management
Display IMPAQT Core Beliefs and Guiding Values in day to day activities

Core Competencies:

Technically capable to consult on large-scale SEO programs, including strategic consultation and problem solving in areas of web site architecture, linking strategy, website tracking / analytics, and social media elements, to name a few
Deeply integrated within the world of SEO, in tune with industry news, trends, and opinions; active within the "web world"
Exhibit passion for learning, knowledge sharing, collaborating with others, and idea generation in the Search marketplace
Employ analytical reasoning, data analysis, and problem solving skills to forecast and measure SEO's impact on the business
Display effective project management skills, ensuring adherence to client timelines and business needs; prioritization of efforts across clients and other team members
Curiosity, desire to dig into details and go beyond the obvious

Education/Experience Required/Preferred:

4-5 years work experience in technical development or SEO marketing, with a minimum of 2-3 years of complex, enterprise level SEO experience
Experience with major web analytics packages, such as Omniture, Webtrends, Coremetrics, etc.
Strong knowledge of web development with emphasis on ASP.NET, JavaScript, IIS server technology, CMS packages
B.A./B.S. degree required; Marketing, Business, Information Sciences, and Economics preferred
Mastery of Excel, including extensive data manipulation, along with tactical execution
Complex data analysis and problem solving skills to interpret consumer behavior and performance trends; able to draw conclusions and devise strategic recommendations based on findings

IMPAQT offers the opportunity to work alongside of some of the most creative and experienced search minds in the business, as well as the opportunity to engage with clients from some of the world's largest and most recognizable brands. We offer the ability to develop in an exciting and challenging environment with a clear and focused career path. We offer competitive compensation, a comprehensive benefits package that includes medical, dental, vision, life, disability, 401(k), paid vacation and personal days. We strive to bring our employees work life balance with an onsite gym and volunteer opportunities to make an "IMPAQT" in the community.

We seek the talented, the experienced and the elite to join our IMPAQT Team. Please forward us your resume and cover letter to careers@IMPAQT.com. IMPAQT is an equal employment opportunity employer.

Location: Pittsburgh, PA

↑ Back to Top

Articles

Strength In Numbers – Smart Business, May 2008

Blog Posts

Visit to SEM - IMPAQT by Jim Jansen

How We Get Search Smart

If a Search Marketing expert tells you he/she knows ‘everything about Search’, it’s simply untrue. Search evolves 24/7. And what the industry looked like yesterday is a different beast today. It takes a rabid search account team to know and embrace all the changes which will ultimately affect every brand we manage.

That’s why IMPAQT is renowned for our ability to absorb new knowledge quickly. Read the whole story about our state-of-the-art training.

Only One Issue Slows Us Down….

In a rapid-paced industry like ours, the data moves fast. The decisions move faster. We are accustomed to late nights and early mornings, fueled by adrenaline and cappuccinos. But we have been known to slow down for one occasion and one occasion only: TO HIRE.