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IMPAQT Careers

SEO Specialist

Position Summary:

The SEO Specialist will support the SEO Account Manager in the development and execution of strategic and tactical initiatives designed to improve the visibility of client Web sites within Organic search engine results.

Responsibilities:

  • Participate in the successful management of Organic Search campaigns by contributing to the strategy development, problem solving, and performance analysis
  • Enhance our clients' Organic Search visibility through link building strategies, keyword research, competitive analysis, and content optimization
  • Create weekly and monthly SEO reports including data analysis and action items based on findings
  • Perform frequent data manipulation and interpretation exercises, with Excel and proprietary tools
  • Self manage execution of activities against deadlines across multiple work-streams
  • Complete activities according to best practices, standard operations procedures, and team member guidance, consistently meeting quality standards, utilizing ethical approach and striving to add value in each activity
  • Active monitoring and sharing of industry news, on-line marketing trends, industry tools, and internal cross-team key learnings
  • Day-to-day activities include: competitive analysis, performance reporting, keyword research, Web site audits, content audits, data manipulation, copy creation, web site architectural consulting, presentation development, industry research, etc.

Core Competencies:

  • Analyzing client websites and search results to identify SEO opportunities within clients' markets.
  • Experience in driving organic search traffic from search engines.
  • Integrated within the world of SEO, in tune with industry news, trends, and opinions; active within the "web world".
  • Exhibit passion for learning, knowledge sharing, collaborating with others, and idea generation in the Search marketplace.
  • Curiosity, desire to dig into details and go beyond the obvious.

Education/Experience Required/Preferred:

  • 1-3 years experience in technical Web development and/or Search Engine Optimization or closely related field.
  • B.A./B.S. degree required; Marketing, Business, Information Sciences, and Economics preferred.
  • Knowledge of web development, HTML, JavaScript, CSS, and Web analytics strongly preferred.
  • Mastery of Excel, including extensive data manipulation, along with tactical execution including: pivot tables, V/H Look-ups, concatenation, macros, etc.
  • Ability to draw conclusions, make decisions and recommendations based on data analysis.
  • Self management of time, able to meet deadlines in time sensitive environment.
  • Superior verbal and written communication skills.
  • High degree of leadership and personal accountability.
  • Commitment to constant learning, knowledge sharing, collaboration, and idea generation.
  • Desire to work in dynamic, time intensive environments where consistent fire drills and competing priorities are commonplace.

 

IMPAQT offers the opportunity to work alongside of some of the most creative and experienced search minds in the business, as well as the opportunity to engage with clients from some of the world's largest and most recognizable brands. We offer the ability to develop in an exciting and challenging environment with a clear and focused career path. We offer competitive compensation, a comprehensive benefits package that includes medical, dental, vision, life, disability, 401(k), paid vacation and personal days. We strive to bring our employees work life balance with an onsite gym and volunteer opportunities to make an "IMPAQT" in the community.

We seek the talented, the experienced and the elite to join our IMPAQT Team. Please forward us your resume and cover letter to careers@IMPAQT.com.  IMPAQT is an equal employment opportunity employer.

Location: Pittsburgh, PA

 

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Strength In Numbers
 – Smart Business, May 2008

Blog Posts

Visit to SEM - IMPAQT by Jim Jansen

How We Get Search Smart

If a Search Marketing expert tells you he/she knows ‘everything about Search’, it’s simply untrue. Search evolves 24/7. And what the industry looked like yesterday is a different beast today. It takes a rabid search account team to know and embrace all the changes which will ultimately affect every brand we manage.
 
That’s why IMPAQT is renowned for our ability to absorb new knowledge quickly. Read the whole story about our state-of-the-art training.

Only One Issue Slows Us Down….

In a rapid-paced industry like ours, the data moves fast. The decisions move faster. We are accustomed to late nights and early mornings, fueled by adrenaline and cappuccinos. But we have been known to slow down for one occasion and one occasion only: TO HIRE.

 

IMPAQT truly takes the time to hire only the best people. You know what they say about cutting once, but measuring twice? We measure and measure and measure until we know our new recruit will be a superstar.  How can we be so sure? Read the whole story about why we're so picky.

 

IMPAQT - Intelligently Using the Power of Search Marketing