IMPAQT Press Release

IMPAQT Hires Five New Employees to Support Our Growing Business

Pittsburgh, PA – IMPAQT, a leading Search Engine Marketing firm, is pleased to announce the recent growth of its Client Services and Data Management teams to align with new client opportunities.

	Alyssa Miller was hired as a Search Account Manager. Previously, she worked as a Digital Media Strategist at Acronym Media, Inc. In this role, she was responsible for all campaign management activities, developing strategies, and working closely with clients for US and international campaigns. Alyssa graduated from Penn State University with a BA in Advertising and a minor in Business Liberal Arts. During her time at PSU, Alyssa actively participated in the Google Online Marketing Challenge and placed as a semi-finalist in the competition.

Christopher Novak was hired as a Search Account Manager. Before coming to IMPAQT, Chris was an Associate Actuary at Towers Perrin in Philadelphia, where he worked on pension benefits. Chris also spent three years at Perry Johnson Consulting, where he completed change management and training activities, enabling organizations to improve processes and become ISO 9001 certified. Chris has both a BS and MS in Mathematics from Drexel University, where he graduated Magna Cum Laude.

Matthew Leavens was hired as a Search Specialist. In his previous role as Associate Campaign Analyst at Yellowbook, he managed over 150 search campaigns. During his internship at Ticketmaster, Matthew conducted market research, developed business opportunity analysis, created promotional web pages, and monitored client advertising. Matthew has a BS in Business Administration with a Major in Marketing and a Minor in Economics from the University of Pittsburgh.

Travis Everly was hired as a Search Specialist. Travis has a strong financial services background, having worked as a Loan Officer at Welcome Credit Union and a Financial Advisor at Mass Mutual Financial Group. He also worked as a Financial Analyst Intern at Volvo Financial Services, as well as a Marketing Specialist Intern at North Carolina Credit Union League. Travis has an MBA from the University of North Carolina at Greensboro, as well as a BS in Criminal Justice from Appalachian State University.

	Dan Schetley was hired as an SQL Database Administrator. His role involves working with SQL Server 2005/2008 for data integration and product development. He has interned with H.J.Heinz and Giant Eagle, and also provided contract support to The Bank of New York Mellon. Dan has a BSBA in Information Systems Management and Supply Chain Management from Duquesne University.

About IMPAQT:
IMPAQT is a privately-held Search Marketing agency helping Fortune 1000 marketers gain revenue, branding, awareness and top Internet rankings through Search-based Paid Placement campaigns and Organic Web site optimization as well as social media marketing and data integration.

IMPAQT’s customized client consulting, coupled with powerful analytics tools and analysis, has catapulted it to the top tier of Search Marketing agencies worldwide. IMPAQT manages millions of keywords for more than 100 brands and has managed more than 500 campaigns since its launch in 1999. IMPAQT has doubled its annual growth rate over three years, ranking as one of Inc. Magazine’s fastest growing companies. Please visit www.IMPAQT.com to learn more.

Media Contact:   

Jennifer Balthaser
PR Coordinator, IMPAQT
Office: 412-733-7100
jbalthaser@impaqt.com

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