What We Do

Analytics
Brian Conner

With roots in database marketing, we have placed a heavy emphasis on analytics since we entered the Search Marketing space over a decade ago. Our team of statisticians and data integrators is highly-trained in predictive modeling and forecasting, as well as the translation of technical results into tangible strategies.

Our partnership with SAS, the leader in business analytics software, fuels our analytics services in long-term performance forecasting, conversion attribution, campaign organization, campaign budget allocation, campaign performance testing, keyword bid management, and media mix modeling.